
INTERVIEW: MAKING A DIFFERENCE
Ed Fjordbak launched an engineering career, then became the accidental
fund-raiser.
By Patricia Baldwin
Photography by RJ Hinkle of Quad Photo
When Edward M. Fjordbak was 13, the Dallas native decided that he wanted
to be a research engineer, specifically in the area of microwave
communications. Working summers during college in the industry, however,
convinced him of the benefits of a managerial track and he switched his
major to business at Southern Methodist University. Upon graduation, he
combined his engineering and business interests at Dallas-based Collins
Radio Company. And after a couple of years, he was pleased with his career
progress.
One day, Fred Lange, a family friend and founder of the Communities
Foundation of Texas, called Fjordbak and asked for his help with an
"engineering problem" in the construction of a new headquarters building for
the Foundation in east Dallas. Fjordbak discovered the problem was a
personality conflict between the somewhat gruff demeanor of the elderly
Lange and the project’s architects. Before Fjordbak left the meeting, he not
only had smoothed out the construction difficulties but also had donated
$1,000 and some work to install the public address system in the auditorium
of the new building. Lange continued to call upon Fjordbak’s talents and
goodwill.
Then came a fateful meeting. Lange pointedly challenged Fjordbak about
what he was going to do about what Lange called his "civic duty." But what
Lange really wanted was Fjordbak to take some time off from his career, join
the Foundation staff, and help with some real estate holdings. Fjordbak
agreed to take a year off to monitor the investment portfolio and to get the
real estate under control. He fully intended to return to Collins Radio. At
the end of the year, Fjordbak remembers, the real estate situation was
improving — so he stayed. At the end of the second year, he had a
realization: "I was working with the nicest people in the community. They
were the people who had wherewithal, and they wanted to share it with others
to build a better community. I thought that this was an opportunity that
doesn’t come to many people."
So he stayed … 32 years and counting.
In his tenure as president of the Communities Foundation of Texas,
Fjordbak has guided the construction of another new headquarters building in
north Dallas and the celebration of the Foundation’s 50th anniversary in
2003. He also is currently serving as chairman of the Board of Governors of
the Tower Club in Dallas. Fjordbak recently shared with Private
Clubs some thoughts about his career, the work of the Communities
Foundation of Texas (which distributed more than $600 million in grants
during its first five decades), and the role of philanthropy in making a
difference in local communities. Here are excerpts from that conversation.
What is your "elevator speech" to tell someone about the Communities
Foundation of Texas?
We carry out the charitable intentions of philanthropists.
That sounds simple, but those intentions can be complicated. What is one
of the more unusual charitable gifts that the Foundation has handled?
I think the most interesting one that we ever had involved an attorney
here in Dallas named Donald Fitch. He was with Jackson Walker. Donald was a
hemophiliac. He had lost one of his legs, but he still traveled the world
with his wife. They had to carry dried blood with them just in case he had a
problem. Baylor Hospital discovered, during one of his monthly blood checks,
that there was a rare component in his blood that could be used to detect
hepatitis in other people. A drug company offered him about $15,000 a pint
for his blood. He said, "Well, I could spare some because obviously I get
new blood every month from you guys. But don’t send the checks to me. Send
them to the Communities Foundation of Texas. And that built a series of
funds … for medicine … for education … for the elderly … for youth … all
because he sold his blood.
You must have many stories. Is there another one that stands out?
The most unusual request to handle something, I think, came from
Elena Kenedy from Kenedy County in south Texas. She told her CPA that she
would like to do something to benefit the ranch hands who had worked in the
county so faithfully for many years. She lived in the town of Sarita, named
for her sister. She said, "You know, there’s never really been a sewer
system in the town — there are only septic systems. That’s not good in a
hurricane-prone area. I’d like to provide them with a free water and sewage
system." Her CPA wasn’t sure what to do because the little township was not
incorporated and you couldn’t take a tax deduction for giving to the town.
So what happened?
Her CPA contacted an attorney in Dallas who referred them to the
Communities Foundation of Texas. And sure enough, we created the Sarita
Sewer Service and Water Supply Corporation — endowed from a fund here at the
Communities Foundation of Texas. And 20-some odd years later, the people
still enjoy free water and sewer.
Explain some more about your services.
We actually perform services in about four general areas. We have
advised funds for which living donors can make suggestions as to where the
proceeds should go. Then we have people who have designated a gift for a
specific charity or charitable endeavor. We also have some unrestricted
funds. The donor is gone and did not leave us with any specific designation,
so that leaves us some discretion. We use these funds to answer the needs of
many organizations that have applied for grants. And then we provide many
services to charitable entities, like private foundations, to help them with
their grant-making research or to carry out projects. So you might see us
creating a charitable organization like the Earning by Learning project here
in Dallas. It started with 90 kids and, nine years later, about 8,500 kids
are enrolled. They get paid $2 to read a book. We tested it for a year, then
incorporated it, and then spun it off.
I see on your resume that your father has the title of Reverend. Did you
get your sense of giving at home?
My father and mother taught me to give back from early days. I recall,
when I was about 5 years old — this is one of my earliest memories — we were
headed off to a vacation to visit my Dad’s parents in Iowa. We had exactly
$300 and it was to be a 10-day vacation. Dad’s estimate to handle it was $30
a day.
We stopped at a little grocery store to pick up some ice for our cooler
and as we drove away from the grocery store, we passed a little frail wisp
of an elderly woman carrying a meager bag of groceries. It was apparent that
she wasn’t very well off. As we passed her in the car, Dad turned to Mom and
me and said, "Well, we just saw someone who looks like she’s needier than we
are. How would you feel about us giving her one day of our vacation?" And we
agreed. We drove around the block. Dad took an envelope out of the glove
box, took $30, stopped, and gave it to this surprised little lady. And we
cut our vacation to nine days.
I have never forgotten that act. I think that it’s a good thing when a
parent will demonstrate that type of sharing in front of a child, especially
when the sharing is a sacrifice.
What does your father think about your tenure with the Foundation?
Dad’s proud that I have been here this long, and he’s very proud of the
work that has been done here. In his view, it’s a whole lot more useful than
my career as an engineer.
You’ve gone back to school twice, once to get your Master in Liberal Arts
and then again to receive a Juris Doctor degree. Why?
That’s a very good question. When you study engineering and management,
you get a lot of the fundamentals of business and a lot of the technical
background. But I was working at a foundation that had concerns with the
arts, social services issues, and demographics issues. So the liberal arts
master’s was to fill a gap in my education. I needed to know about the world
around me.
Later, going to law school was a much more pragmatic decision because in
the foundation world we deal with so many unusual assets, tax laws, and
planning techniques. And I deal with so many attorneys, I felt the need to
know more about the technical side of the law.
And you went on to pass the bar — that’s a tough load.
It was and I didn’t sleep for almost three years. My understanding wife
would shove a meal under my nose every night as I’d rush home from the
office to study because I continued to work full time.
Did it help that your wife, Sharon, had gone back to law school later in
life also?
It did help. Having a spouse who can support you and who has been
through the experience is important. Another factor is that my stepdaughter
had been admitted to the same law school one year earlier and we had one
class together.
Your resume also has a lengthy list of community involvements. How do you
pick and choose? And how do you advise someone else as to where to put such
energy?
Actually, I would not recommend anyone else to do what I did. Because I
work with a foundation that works with a broad number of donors with broad
interests, I have chosen to serve in a number of different fields. So you’ll
find some of my interests in the arts, some with environmental issues, some
with children’s issues — I have run the whole gamut. I think most
individuals are better served with their focus on one or two areas of
specific interest. And I think it’s critical for a philanthropist to enjoy
their philanthropy. They need to do what they want to see done rather than
respond to their friends’ requests or appeals for money. That is something
that I try to teach our clients.
Why did you join the Tower Club?
I joined the Tower Club, in part, because the club is a handy thing to
have. Since I deal with a lot of older clients, a noisy restaurant is not
suitable.
The sad thing about a lot of places is that people will pretend to hear
you and they don’t and that results in misunderstandings.
And, in your business, you cannot afford that to happen.
No. So it’s important to me that the club has paid attention to sound
control for a business environment.
But most important is the fact that the Tower Club was the first of the
local, exclusive clubs that would allow women and people of color in the
main dining room with no questions asked. A couple of years prior to joining
the Tower Club, I pulled a great faux pas. I was handed an invitation to
something at another club in honor of one of the city’s great business
leaders. It happened that the daughter of the fellow who ran a large
accounting firm was an employee of mine and I happened to know that she knew
this gentleman. So I asked her if she would like to go with me to this
event. When I got there and I realized there was some chatter around, it
dawned on me that I had brought the only woman.
If members of clubs are interested in becoming involved in some kind of
giving, does the Foundation undertake any community education?
Our staff often gives speeches about philanthropy. And, there are 600
community foundations in the United States — where there are ClubCorp clubs,
you are going to find local community foundations and very qualified people
who can talk to the members.
What really makes someone a philanthropist? Is there a certain number of
zeros or is it a feeling in the heart or what?
The number of dollars doesn’t make a philanthropist. What makes a
philanthropist is what is in the heart — not just sharing, but sacrifice.
It’s when you give up something that you could have used for yourself and
you are going to miss it.
Can anyone become involved with the Communities Foundation of Texas?
There is a minimum of $10,000 to open a fund or $30,000 if it’s a
scholarship fund, but beyond that, there are really no criteria on the
number of zeros required to become a philanthropist or to manifest your
philanthropy by using the Communities Foundation as a tool. Communities
Foundation is not an end recipient; it is only a tool or a vehicle for the
philanthropist to make their giving more efficient and more fun — and to
protect the philanthropist.
Does just the existence of a community foundation allow philanthropy to
become more democratized?
Yes. While people at all levels have always demonstrated philanthropy —
that is how we built America, when neighbors used to come over and help you
build your barn — you didn’t get a tax deduction for it. And I still don’t
think that tax deductions create philanthropists. They may help guide the
timing of philanthropy, but they don’t create philanthropy. But an advised
fund or a gift in a will allows anybody at any level to take advantage of
even complex charitable ideas without the expense of having to create a
private foundation.
Your bio says that you believe the best way to build a great community is
to make it easy and effective for philanthropists to give whatever they have
to share. Comment on that philosophy.
Tax law is complex. You know it’s easy for someone to write a check to a
charity when they know where the funds are going. But when you start dealing
with larger dollars or complex ideas or complex assets, you need an
intermediary who understands the needs of the philanthropist. That
intermediary — contrasted with the private foundation route — puts the fun
back into philanthropy.
Despite 32 years, it looks like you still have much that you want to get
done.
None of us know what happens tomorrow. But there is plenty to do in this
world and one thing extremely gratifying to me, as I get this deep into this
career, is that I think our younger generation has not become a crowd of
hedonists like had been predicted. The generations coming along now actually
care a great deal about this world and about their own communities. We are
passing the baton on to some very capable people who have the same passions
we do, who realize that relationships are more important than things and
that people are more important than things.
EDWARD M. FJORDBAK
Club membership: Chairman, Board of Governors, Tower Club, Dallas.
Joined club in 1982.
Occupation: President, Communities Foundation of Texas.
Residences: Dallas and Santa Fe, New Mexico.
Date and place of birth: July 19, 1946, Dallas.
Family: Wife, Sharon, attorney and CEO, Active Organics Labs.
Stepdaughter, Felicia Moncrief, attorney.
Education: Juris Doctor, Southern Methodist University School of Law.
Master of Liberal Arts and Bachelor in
Business Administration, Southern Methodist University, Dallas.
Career highlights: Joined Communities Foundation of Texas in 1972 and
was named president in 1987. Serves as an officer for various other
foundations and corporations. Past employment includes Collins Radio
Company.
Motto: "People are more important than material things."
Civic and community activities: Member of the Texas Bar and the Dallas
Bar and serves as honorary Consul for Norway in North Texas. Active
participation and leadership roles on numerous boards and in many
organizations.
Honors: Among his recognitions and awards, Fund Raising Executive of the
Year, 1986 (awarded by the Dallas chapter of the National Society of Fund
Raising Executives).
Web site: www.cftexas.org |