President's Letter
Dear Members and Guests,
How are we doing? While most, if not all, of our 150-plus clubs conduct some sort of member survey, I would love to hear more. Specifically, we challenge all our 14,000 employee partners to really focus on "building relationships and enriching lives." This could be as simple as remembering your favorite drink, or it might be as challenging as making someone like me actually feel good about my tennis or golf swing. As we host more than 3 million rounds of golf and more than 5 million meals at our clubs each year, we have lots of opportunities to practice our serving ability. Hopefully, we are doing a great job of serving you, your family, and your friends. Let me know.
I'm pleased to announce more great news on the tournament front. Our very own Las Colinas Country Club in Irving, Texas, has been named the host for the LPGA's North Texas Shootout, the first LPGA event in North Texas since the U.S. Women's Open 22 years ago. This new event joins a growing roster of high-profile tournaments we host at our clubs, including the year's first LPGA major, the Kraft Nabisco Championship at Mission Hills Country Club in Rancho Mirage, Calif.; the World Golf Championships-Bridgestone Invitational at Firestone Country Club in Akron, Ohio; the Bush Center Warrior Open, also at Las Colinas Country Club; and the British Open International Final Qualifier, held for the fifth consecutive year at Gleneagles Country Club in Plano, Texas.
I'm proud to be associated with all these great events, as well as our own Acura ClubCorp Champions Classic (Barton Creek Resort & Spa in Austin, Texas), ClubCorp Couples' Golf Tournament (The Homestead in Hot Springs, Va.), BMW Best Ball Challenge (Firestone), ClubCorp Women's Tennis Challenge Cup (Barton Creek), and our club-spanning ClubCorp Charity Classic.
I hope you'll enjoy watching the national tournaments on television - and, better yet, playing in our own events with your friends from our clubs across the country and around the world.
With a fond farewell,
Eric Affeldt
President and CEO
eric.affeldt@clubcorp.com




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